Product Intelligence

Themes

AI-clustered patterns from 258 feedback items across all sources.

Search Results Relevance Decline

RisingHigh
47feedback items
Search & DiscoveryPrimeAmazon FreshSearch EngineMobile AppProduct Listings

"I search for 'paper towels' and the first 8 results are sponsored listings for random brands. I have to scroll past all of them to find what I actually want."

App Review

Checkout Payment Failures

RisingHigh
38feedback items
CheckoutPrimeSearch & DiscoveryCheckoutPayment ProcessingMobile App

"Spent 45 minutes trying to check out. My card kept getting declined even though it works everywhere else. No error message explaining why."

Customer Service

Delivery Tracking Inaccuracy

StableHigh
34feedback items
DeliveryPrimeAmazon FreshDelivery TrackingNotificationsOrder Management

"I have three packages that say 'delivered' but weren't. I have to contact support every time to file a missing package claim."

Survey

Return Process Confusion

StableMedium
29feedback items
ReturnsCheckoutDeliveryReturnsOrder ManagementMobile App

"Customer called to ask where the return label is. It was buried in the order details page, not visible from the main returns flow."

Customer Service

Prime Benefit Confusion

DecliningMedium
26feedback items
PrimeDeliveryAmazon MusicPrime MembershipOnboardingAccount

"I pay for Prime but half the items I want aren't eligible for 2-day shipping. What am I actually paying for?"

App Review

Review Authenticity Concerns

StableMedium
22feedback items
Search & DiscoveryReviewsReviewsProduct ListingsTrust & Safety

"This product has 4.8 stars but every review is 2 sentences and says the same thing. These are obviously fake. I returned the product immediately."

In-App Feedback

Notification Spam & Promotional Overload

RisingLow
19feedback items
PrimeSearch & DiscoveryAmazon FreshNotificationsMobile App

"Got 3 push notifications at 6am for deals on products I've never searched for. I'm turning off all notifications now."

App Review

Cross-Device Cart Sync Issues

StableMedium
17feedback items
Search & DiscoveryCheckoutPrimeCartMobile AppAccount

"Customers frequently ask 'Did my cart sync?' — items added on the app don't show up when they switch to desktop. We lose the sale."

Seller Report

Delivery Delay Notification Gaps

DecliningLow
14feedback items
DeliveryPrimeNotificationsDelivery Tracking

"Never got a notification that my Prime delivery was delayed. Waited all day for nothing. Would have rescheduled if I'd known."

Customer Service

Order History & Past Purchase Access

RisingLow
12feedback items
Search & DiscoveryCheckoutAccountOrder ManagementAccountMobile App

"Where are my past orders? I can't find the order history page anywhere in the app. It used to be right there on the home screen."

App Review